In the digital era, having a website is crucial for businesses in Southend, but just having a website isn't enough. It’s important to measure its performance to ensure it effectively supports your business goals. This article delves into the key performance indicators (KPIs) that Southend businesses can use to assess the effectiveness of their websites. By monitoring these metrics, local businesses can refine their strategies, enhance user engagement, and ultimately drive better outcomes. Understanding Website KPIs Importance of KPIs in Web Analytics KPIs are quantifiable measurements used to gauge the performance of...